It is not that complicated to design and build a simple website but itís thorough research, proper planning and conceptualization that will insure an effective website design; not just a attractive eye-catching design but one that your target audience can find, navigate and easily accomplish their purpose for being there. A thorough knowledge of your industries internet presence and target audience is key before any actual designing and development can take place, you need to define your web siteís main purpose, what message you wish to convey, and how this message will be conveyed.
After a visitor has arrived at your site via a search engine query or whatever they will decide within a few seconds to leave if they are not impressed with your website design; first impressions are of upmost importance. You need to have a firm understanding of your core audience, and cater to its needs and style. A graphic design firmís Web site, for example, shouldnít look like a bankís Web site because they convey different messages to different audiences. The design concept for the former must project a creative and hip style whereas the latter must convey trust and security. I have enjoyed the opportunity to search engine optimize for many different countries and languages and design websites for many unique cultures; have a look at my online website portfolio...
or Browse a few of the links below and you can see the differences in the culturally specific website designs; besides appealing to the target cultures all perform outstandingly in regards to search engine optimization in their various languages.